Independent brand & web designer
Thoughtful design for brands built around wellbeing.
I help wellness and service-based businesses create clear, cohesive identities and digital experiences that feel professional, intentional and trusted.
120+ clients · Designing professionally since 2019
Selected work
Brands designed with clarity and intention.
A selection of identity, digital and marketing projects created for businesses across wellness and related industries.
APW — ADHD Prescriber Workforce
Healthcare
Logo · Website Design
→
PediaBloom
Pediatric Care
Brand Identity · Brand Guide
Empower
Neurodevelopmental Services
Brand Identity · Signage
HMR Equine Rehabilitation & Healing
Equine
Logo Design
Identity for an equine rehabilitation and healing practice, built around three horse profiles drawn in one continuous gold line.
The Garden Sauna and Plunge
Spa & Wellness
Print Collateral
StochEdge
FinTech
Logo & Brand Identity
About
Design should make your business easier to understand—and easier to trust.
I’m Sajal Mahmud, an independent brand and web designer focused on creating thoughtful visual systems for wellness and service-based businesses.
Before designing, I take time to understand the brand, audience and objectives so the final work is not only visually refined, but purposeful.
Services
How I can help your brand.
Three connected services, each starting from the same understanding of your business and the people you want to reach.
01
Brand Identity
Create a cohesive brand that feels distinctive, professional and aligned with the people you want to reach.
Includes
- Logo systems
- Brand direction
- Colour palette
- Typography
- Brand guidelines
- Brand applications
02
Web Design
Create a clear, modern website that translates your visual identity into a thoughtful digital experience.
Includes
- Website strategy
- Information architecture
- Wireframing
- Responsive UI design
- WordPress / Elementor design
- Landing pages
03
Brand Collateral
Extend the visual identity consistently across the materials clients interact with.
Includes
- Social media assets
- Business cards
- Marketing materials
- Presentation design
- Print collateral
- Digital assets
Process
A clear process from idea to final design.
Four stages, in the same order on every project, so you always know where things stand and what comes next.
01
Discover
Understand the business, audience, competitors, goals and visual direction.
02
Explore
Develop strategic visual directions rather than jumping directly into final design.
03
Refine
Collaborate through structured feedback and improve the selected direction.
04
Deliver
Prepare organised, polished assets ready for digital and print use.
Experience
Experience built across real client work.
Fiverr
2019–Present
Graphic & Web Designer
120+ clients across wellness, FinTech, spa, equine and related industries.
Eccentricity Shop LLC
2024–Present
Brand Designer
Ongoing brand and merchandise design for a physics-inspired apparel business.
Have a project in mind?
Let’s create something your brand can grow with.
Tell me about your business, what you’re building and where you need design support.